House-Styles; Yes or No?
No, and here is why: House-styles are generic templates. While they work for some individuals, our goal is to help you find and express your style. Why choose bespoke if it's not based on you?
But finding your style can be challenging. So we are here to help!
We ensure that:
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Your garment is comfortable
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The fit complements your physical features proportionately and does not exaggerate them
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The colours make you look vibrant and attractive
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The details are appropriate for the occasion
Most people choose a fabric because "it looks nice." But we take a different approach: We first do a colour analysis and build your colour profile – a collection of the right colours for you. So, we only recommend fabrics that make you more attractive. If you want to make thoughtful colour choices for your wardrobe.
The One Thing
Sophisticated Clients Look For
Why would an intelligent person wait months, invest time, and spend more money on a product that’s available faster and more affordable elsewhere? In other words, why would someone choose bespoke over made to measure?
Because that intelligent person cares for something deeper than the suit itself. He cares about attention to detail and a meaningful exchange. He cares about the magic of bespoke.
And yet, he ends up disappointed. Why? Because after trying bespoke, he still ends up with just a suit. Why? Because that's what most tailors do: just make suits. And sophisticated clients know this. And they want more. They want that promised magic of bespoke!
That's why we go beyond a flattering fit; We work with stories and themes to evoke the mood you want to feel and express, whenever you wear your suit.
★★★★★
"A very special experience. Everything is well thought out and personalised. Exactly how bespoke tailoring should be and feel" –Anton L.
The jacket above follows the story of speed and adventure. Inspired by the love for classic cars and the endless American desert roads. Pure driving pleasure. Sports jacket starting at £4800 excl. vat.
Three Technical Priorities–
The foundation of your suit
Each ingredient must align with your personality; We only recommend colours, materials and styles that express who you are. We never use 'best selling' fabrics just because they are popular. Neither do we make structured shoulders just because we like to make them.
Before adding style, we first establish a classic fit; This means that the seams are in the right place, the panels are of the right size and the balance is correct. Your suit will drape properly and allow you to move with comfort. Once we have established this technical requirement, we further develop your suit with style details.
Your suit must last; We reinforce the areas of your suit that are most prone to wear, based on your specific wearing habits. For example, public speakers use their arms often, putting a lot of strain on their sleeves. Knowing this, we reinforce the sleeve seams and reduce creasing by using crease-resistant fabrics and interlinings.
★★★★★
"Beautiful; cut, style and feel. My favourite jacket!"
– Benjamin G.
Above: the sleeve is removed to inspect the armhole depth. Below: the fall of the collar is lifted to confirm the height of the neck circle.
